Chris Nikel Chrysler Jeep Dodge Ram Fiat

Apr 26, 2024

Choose Your Adventure: 2024 Jeep Wrangler vs. Ford Bronco

The Jeep Wrangler and Ford Bronco are both household names in the off-road realm. With impressive performance capabilities backed by a solid heritage, these are must-see options for any driver looking for an adventure-ready ride. Our team at Chris Nikel Chrysler Jeep Dodge Ram Fiat (CJDRF) understands the importance of choosing the right vehicle for off-road excursions. We’ll take you through a head-to-head comparison of these contenders so you can drill down and determine which vehicle is the right fit for your lifestyle.

2024 Jeep Wrangler's Towing Capacity

Heritage and Design

The Jeep Wrangler is an iconic player in the off-roading sphere, boasting a long legacy of taking drivers on unforgettable adventures. The 2024 Wrangler displays Jeep’s unmistakable boxy lines, accented by a seven-slot grille that was inspired by the Rubicon 20th Anniversary Edition. You can opt for a traditional three-piece hardtop or soft top design or try the innovative Sky One-Touch Power Top that peels back the upper panel at the touch of a button.

The Ford Bronco is equally significant in SUV history. In 1965, the original Bronco was hailed as the world’s first sport utility vehicle. The Bronco was discontinued in 1996 and stayed off the market for over two decades until Ford brought this icon back in 2021. That year, the company revived the Bronco name with two-door, four-door, and rugged Bronco Sport models. The 2024 Ford Bronco continues to offer both two-door and four-door options. This model year also unveils the retro azure gray and robin’s egg blue colors, eye-catching callbacks to the 1966 model.

Engine Performance and Options

The 2024 Jeep Wrangler is available in four engine options. The 3.6-liter Pentastar V-6 engine pairs with a six-speed manual transmission that delivers 285 hp and 260 lb-ft of torque. The 6.4-liter HEMI V-8 comes with an eight-speed transmission, offering 470 hp and 470 lb-ft of torque. The 2.0-liter I-4 with an eight-speed automatic transmission provides 270 hp and 295 lb-ft of torque. The 2024 Wrangler is available as a plug-in hybrid with a 2.0-liter turbo I-4 engine that offers 375 hp and 470 lb-ft of torque.

The Jeep Wrangler offers about 17 mpg city or 23 mpg highway. The hybrid Jeep Wrangler 4xe has a 49 MPGe rating with a total estimated driving range of 370 miles.

The 2024 Ford Bronco provides three choices for your engine. The 2.3-liter EcoBoost four-cylinder engine comes standard with a seven-speed manual or 10-speed automatic transmission offering 300 hp and 325 lb-ft of torque. This engine gives you 20 mpg in the city or 22 mpg on the highway. The 2.7-liter EcoBoost V-6 engine comes with a 10-speed automatic transmission, delivering 330 hp and 415 lb-ft of torque. With this engine, you’ll get 19 mpg in the city or 21 mpg on the highway.  

If you opt for the Ford Bronco Raptor, you’ll get an impressive 3.0-liter EcoBoost V-6 engine with 418 hp and 440 lb-ft of torque. This setup gets you 15 mpg in the city and 16 mpg on the highway.

Off-Road Capabilities and Features

The Wrangler’s Command-Trac part-time four-wheel-drive (4WD) system provides a 2.72:1 crawl range, so you can confidently tackle rocky terrain. The 2024 Jeep Wrangler also features a powerful Rock-Trac 4WD system on the Rubicon, which offers a 4.88:1 axle ratio and 100:1 crawl ratio. The Rubicon’s Tru-Lok electronic locking differentials on the front and back wheels distribute power evenly while rock climbing to provide optimal control. 

The Jeep Rubicon is built for confident water fording across depths of up to 34 inches, thanks to its sealed electrical connections, high air intake, and moisture-resistant body. Powerful underbody skid plates protect the Wrangler over land obstacles, while its axle articulation keeps the wheels on the ground.

The 2024 Ford Bronco offers multiple G.O.A.T. Modes (Goes Over Any Type of Terrain), including Sand/Snow, Mud/Ruts, Sport, Eco, Slippery, Rock Crawl, Baja, Tow-Haul, Off-Road, And Normal. You can also add perks, such as high-clearance fender flares on the Sasquatch package and steel bash plates, powder-coated front steel bumpers, and FOX internal bypass dampers with the Wildtrak HOSS 3.0 suspension package.

The Bronco Badlands can ford up to 33.5 inches of water. This trim offers 11.6 inches of ground clearance, a 43.2-degree approach angle, a 29-degree breakover angle, and a 37.2-degree departure angle to help you explore new terrain.

Interior Comfort and Technology

The Jeep Wrangler offers 104 cubic feet of passenger volume. In the Bronco, you’ll get 99 cubic feet of passenger volume in the four-door model or 108.2 cubic feet with the four-door option. The Wrangler features a 12.3-inch touch screen, while the Bronco’s screen measures exactly 12 inches. Both have navigation features, but the Wrangler connects you to more than 2,000 mapped trails.

Safety and Driver Assistance

The Wrangler has newly standard side-curtain air bags, automatic high-beam headlamps, and top-notch technology, such as forward collision warning, adaptive cruise control, and blind-spot monitoring with rear cross-path detection. The ParkView rear camera facilitates Jeep’s ParkSense rear park assist, which helps you back into any spot.

The Ford Bronco features a blind-spot information system with cross-traffic alert as well. It has a safety canopy side curtain and rollover sensors for all rows. 

Pricing and Value

The 2024 Jeep Wrangler is the more affordable option in its base trim, starting at just $31,995. The Ford Bronco starts at $39,630 for the Big Bend model. Both Jeep and Ford offer bumper-to-bumper warranty coverage for three years or 36,000 miles. These automakers also offer powertrain coverage and roadside assistance for five years or 60,000 miles.  

Your Gateway to the Great Outdoors Awaits

If you’re ready to upgrade your ride for optimal functionality on the road and off, the Jeep Wrangler and Ford Bronco are compelling options. Visit Chris Nikel CJDRF in Broken Arrow, Oklahoma, to take the new Wrangler for a test drive, or explore older Bronco and Wrangler models in our used car selection. We’ll help you find the right off-roading vehicle for your needs and budget.