2008 Dodge Ram

Editor: New Car Test Drive
More efficient V8 joins tough truck lineup.

Walk Around

The 2008 Dodge Ram presents a bold, distinctive appearance with its big horse-collar grille and Freightliner fenders. The concept dates back a dozen years, but it received a major redesign for 2002 and a makeover for 2006. The headlamps cut back deeper into the fenders, and a flattened front bumper on Sport and Laramie emphasizes Ram's big-rig image. A slot in the front bumper aids engine cooling and air conditioner performance.

Ram's trademark front grille remains one of the most instantly recognizable front ends on the road. A thick band of chrome surrounds the grille on ST, SLT and Laramie; the band is body color on Sport models. The broad, sloping hood has a pronounced crown that falls over the sides to the prominent front fenders, helpful for clearance, less so for seeing edges in tight quarters.

A fast, raked-back windshield enhances aerodynamics and water management, while gracefully blending modern sleekness with Ram's retro lower body. The leading edge of the front door overlaps the A-pillar, creating a smooth transition from the front of the cab to the side. Everything is smooth and integrated. The big side mirrors, great for visibility, are mounted on platforms to minimize wind noise, and a channel has been specially designed to keep water off of the mirrors. A small spoiler at the top of the tailgate, new last year, is said to improve fuel efficiency.

Rams sit relatively high off the ground, particularly the four-wheel-drive models. Tailgate load height is 35 inches on four-wheel-drive models, and a little over 33-1/2 inches with two-wheel-drive. That seems high when trying to heave heavy gear aboard. All beds are fitted with boat cleats designed to handle 1,000 pounds each.

Ordering the long bed adds 20 inches to the wheelbase of a Dodge Ram. And a Quad Cab wheelbase is 20 inches longer than a Regular Cab. So a Quad Cab long bed has 40 more inches of wheelbase than a Regular Cab short bed. Long-bed Rams also get a bigger fuel tank, 35 gallons in place of the standard 26 gallons; some of the latter offer a 34-gallon option.

Interior

The Dodge Ram is among the roomiest of the full-size pickups, and its cab is a pleasant place to be. It sacrifices a few inches of bed space for interior space.

Regular Cab and Quad Cab versions offer identical roominess in the front seats. Standard front seating in the Ram is a bench split 40/20/40. The narrow center section features a large fold-down armrest with a compartment big enough to hold a laptop.

We've found both the cloth and the leather seats comfortable. The driving position is good, with good visibility in all directions, though the aerodynamic front end makes it impossible to see the front corners. Big mirrors on the Ram make it easy to see what's behind.

We found the bucket seats in the Sport version comfortable and supportive and the sporty fabric looks durable. The latest fabrics, first introduced with the 2007 models, are designed to be more stain and odor-resistant than before, while also reducing static cling. Laramie models get silver trim adorning the door panels and instrument bezels. Laramie comes with distinctive leather trim, with higher-contrast color seat inserts.

The Ram interior shows attention to details that add utility and convenience. The big fold-down center armrest/console comes with adjustable dividers and a power outlet. A hook on the passenger-side floor well is provided for securing a plastic grocery bag or anything else with suitable handles.

Premium amenities such as the full-screen GPS navigation radio and Bluetooth hands-free communications are available, along with a rear-seat DVD system for Quad Cabs. We found the navigation radio to be a nice design and relatively easy to operate; these systems are getting better all the time and the latest Chrysler Group's systems work quite well.

Overall, the center dash is a paradigm of convenience. Large heating, ventilation, and air conditioning (HVAC) buttons can be operated while wearing gloves. A textured fabric is used for trim around the audio and HVAC controls that gives the center dash a nice look and feel. Just below the heating controls is a slot lined with a rubber mat that's perfect for a wallet. A big panel below that folds down with adjustable cup holders. Overhead is a console with an effective pair of map lights, a trip computer, a compartment for sunglasses, and a compass, perhaps redundant on navigation-equipped models.

The design of the standard audio system could be improved for ease of use. Sometimes you have to search for the right button to press. Since preset buttons store more than one station in memory, setting a preset for a station requires pressing a separate Set button, rather than just holding the preset button down. Small, sliding bass and treble controls are harder to adjust than knobs when bouncing around in a pickup truck. Steering wheel audio controls improve this situation with brilliantly designed buttons behind the steering wheel that are easy to use, at least until you have an awkward driving moment and grip the wheel and crank up the volume by mistake. Likewise, cruise controls on the steering wheel are easy to operate and come packaged with a tilt steering column.

The interior materials appear to be of good quality. The available faux wood surface on the center stack looks okay, though it's clearly not wood, partly because of the way it's molded around the nooks and crannies. White-faced instruments with turquoise numbers look sporty and trendy, but don't offer the legibility of traditional white-on-black designs, particularly at dusk. The top brow of the instrument panel provides glare protection in bright sunlight. At night, the instruments are nicely illuminated in green.

Power adjustable pedals let shorter drivers adjust their seating position better so they aren't sitting so close to the airbag. This improves comfort, safety, and drivability. Power adjustable pedals are a good choice for two-driver families because they allow shorter dri